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Spotlight Program

Spotlight program posts.

4-Step Guide to Supporting Students During COVID-19

Posted on February 22, 2021

In this Salesforce.org blog post, learn how UW–Madison applied its CRM-powered processes to tackle isolation and quarantine on campus.

Posted in Spotlight Program

Salesforce Powers Multiple Recruiting Efforts Across UW–Madison

Posted on January 19, 2021

From scaling graduate programs to a major increase in applications, learn more about how UW–Madison uses Education Cloud to power recruiting efforts and serve prospective students.

Posted in Spotlight Program, Uncategorized

OneBadger CRM: 2020 Year in Review

Posted on December 28, 2020

From Kyla Farroll: Although the calendar year did not transpire as I originally thought, I wanted to take some time and share what this year looked like, through my eyes, for the OneBadger CRM program.

Posted in Spotlight Program

Strategic Partnerships “Org” In Salesforce Paints Clearer Picture Of External Relations

Posted on November 24, 2020

From hiring our students to sponsoring research, there are many reasons why businesses develop relationships with UW–Madison. But keeping track of all that activity is a challenge.

Posted in Spotlight Program

OneBadger CRM Strategy Engagement Kicks Off

Posted on October 20, 2020

The OneBadger vision to create a 360-degree circle of support for learners is moving forward, and you’re invited to come along for the journey.

Posted in Spotlight Program

High-Touch, High-Tech: How UW–Madison Online Is Using a CRM to Support Learners

Posted on September 16, 2020

In order to achieve a human-touch level of individualized support, the online undergraduate degree program is implementing the high-tech Salesforce customer relationship management (CRM) system.

Posted in Spotlight Program

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